It is true!
We have already placed an order and we are just waiting for the manufacturer to have them ready and ship them to us. That should be sometime in March. We are quite excited to be one of the first online stores to carry them. The price will be $19.95 I believe. The manufacturer was strict about us not discounting. I guess they don't want to cheapen their product. We may allow people to pre-order them from our store soon and throw in free shipping as a bonus.
More when I know more...