Hi! That's funny, I just received an email today from a new yarn store near me, Yarntopia. They are having a one day Super Bowl Sunday sale... and they advertised they will have Berrocco Comfort, a bag of 10 for $50. I don't know how good that offer is, but when I go to their website, I don't see Berrocco. Is it under a manufacturer's name maybe that I don't know?